Advertising to Women:
-Image: Attractive College Girl (presentable / classy - nothing too
sexual or vulgar). This should be a girl that other girls would want
to aspire to be!
-Text: "Work Hard, Play Hard" - "Smart Looks Good on You" - "Dean's
List?" - "Go from "Zero to 100" - "The World Is Yours." - "You Can Do
Anything You Set Your Mind To" - "Who Can Stop Me Now?" - "I Am
Powerful" - "Power Is Not Given. You have to take it." "Confident -
Focused - Motivated"
-Image: Attractive college girl (presentable / classy - nothing too
sexual or vulgar). A girl you'd want to bring home to mom. Beautiful,
-Text: "How Are Your Grades?" - "Are you focused in school?" - "Go
from zero to 100" - "Who can stop me now?" - "What are you taking to
study?" - "Work Hard, Play Hard."
We highly encourage coming up with your own, out of the box, phrases.
Take a look at the websites TotalFratMove.com and
TotalSororityMove.com to get a better idea of
the theme of the ads we're going for.
The banner sizes we are looking for are 300x250, 720x90, 160x600,
336x280, 729x90 but for iterations all we need is one size!
At the end we can work together on taking the design and making it
work with other sizes.