pjhe got their new book cover by running a design contest:
Book for technology vendors needs an eye-catching cover
Check out pjhe's Book cover contest…
The Outcome Generation: How a New Generation of Technology Vendors Thrive through True Customer Success
Paul is an authority on customer success programs for technology vendors. He spent over five years designing and running customer success programs across the Asia Pacific region. He did so as the Asia Pacific head of an enterprise software (ERP) company leading 200 staff in nine countries supporting 800 customers. Realising his experience could help technology vendors, he left to complete his research and write this book. It’s his second, the first being ‘The Chief Capability Officer – Delivering the Capability to Execute’.
There's a new generation of technology vendors. They focus on business outcomes for their customers. They are crystal clear about the ongoing business results the top management of their customers would regard as success. They use an advanced customer success program to enable that success for their customers. And because they know how to enable success for their customers, these vendors thrive. The book shows how these vendors work. And provides a six-step process for implementing a new-generation customer success program.
CEO's, Sales VP's, Chief Operating Officers, Marketing VP's of Technology (software, services, Cloud etc) vendors. They'll typically be in their forties or fifties, with high income living in major cities across the world. These vendors all offer, or are moving to, subscription pricing. The power has now moved to customers. The vendors know if the customers don't feel successful, the vendor loses revenue. In that context, there are three problems to solve - how to protect and grow recurring revenue; how to differentiate from competitors: how to come up with ideas for new products and services that make sense to the customer.
Book cover type
Other color requirements
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their book cover.
Designers across the globe delivered design magic.
pjhe collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
My designer was fantastic! He did a great job and was fast. He gave me several really great designs to consider. I was impressed. I believe this service was well worth the price.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
- Young Ballet Dancers aged 8-18 - Serious dancers who want to improve their ballet technique - Likely mostly females,
The majority of the people will be women but the book is written for both women and men and want the cover to be gender-
Business executives, policymakers, and people in particular in industries affected by Amazon - retail, publishing, IT,
Spiritual women looking for a deeper understanding of Hope, Faith, Unity, and Love and to feel a deeper connection to th
30+ year old cruisers