This designer had the most original design for our needs. That’s why we selected this design. We felt like this person knew how to think differently.
How kelsey63 started their book cover journey
Profit First for E-commerce Sellers
CYNDI THOMASON is a Certified Master Profit First Professional, and the founder and president of bookskeep, a virtual company that provides bookkeeping and Profit First consulting services to e-commerce clients all over the world. Cyndi devotes much of her time speaking at various events such as ASD Market Week, ProfitCon, Marketplace Brand Accelerator Training, the E-commerce Business School and other webinars, teaching e-commerce businesses how to implement the Profit First method. She has contributed to publications such as Skip McGrath’s Online Seller’s Resource and is a regular contributor to The Private label Insider and the Inventory Lab newsletter. Honors and awards include Profit First Member of the Year 2016, Profit First Go-Giver 2017, and one of the Top 50 Women in Accounting Award 2018, presented by Practice Ignition. Cyndi is a master gardener and enjoys being surrounded by nature, spending time with family, friends and a menagerie of fur babies.
Conventional accounting uses the logical (albeit, flawed) formula: Sales - Expenses = Profit. The problem is, businesses are run by humans, and humans aren't always logical. The Profit First formula: Sales - Profit = Expenses, developed by Mike Michalowicz, is a behavioral approach to accounting. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first and apportioning only what remains for expenses, entrepreneurs will transform their businesses from cash-eating monsters to profitable cash cows. Cyndi Thomason takes it a step farther to share the nuances of implementing Profit First in your e-commerce business.
Entrepreneurs in the e-commerce industry
Book cover type
What colors do you want to see in your design?
I've attached two images of the Profit First book cover - we cannot reproduce the white version as the publisher will not allow it to be too similar, but I'd like it to have a similar feel. The other picture is the original release cover. If we can have a similar layout and possibly color scheme - that'd be great.
What to avoid
We'd like to reuse the cover for other derivatives of Profit First along with this one, i.e. Profit First for Construction. Can you design it so it will be easy to reproduce it for other derivatives?