There is an old proverb that says “Children born to a young man are like arrows in a warrior's hands. How joyful is the man whose quiver is full of them!” I believe that no matter how “rich” a person is, your family is your true Wealth. By helping my clients with their money, I am helping them protect their family. So, I picked the word “Arrow” for the name of my business because it has special meaning to me. It represents protection; arrows are weapon that have been used in war for thousands of years. Also, when people think about the word arrow, they also think about direction. I also offer my clients direction by helping figure out where they want to go and life and develop a plan to get there
I definitely want to somehow incorporate the image of an arrow (or perhaps an arrow head) into my logo, but I don’t want it to be gaudy or flashy or overdone. An Arrow is a simple, classic, even rustic weapon, but I want the logo as a whole to be elegant and modern being mindful of my target audience: very intelligent, highly educated and successful business owners, accountants, engineers, attorneys, and doctors.
I want the logo to convey strength, protection, direction, council, and elegance.
I could not find a picture of a someone's logo that I truly loved to attach to this... but the one I attached below, I think is OK.