Great work on a healthcare logo and very easy to work with, including a last minute design change. Thank you!
had a great experience with the entire 99design process. All of the designers were fantastic
Very good from the beginning. Got what I had in mind from the start. Highly recommended.
How jeremyAC started their logo & brand identity pack journey
Who are you known as?
Portnoff Financial LLC
What’s your company slogan?
BECAUSE YOU DESERVE AN EDUCATED ADVISOR
Tell us a bit about who you are and the people you reach
Personal Financial Planning and investment management services. We are fee-only which means there are no commission products sold to deliver financial advice, rather fees are charged which are fully disclosed and transparent. My education and credentials are far more extensive than the average advisor that merely passes basic security license exams and this I want to be a focus of my differentiation.
Potential clients who have found my website. Ideally they have assets to invest in excess of $500,000. These people that find the site are already looking for an advisor and may or may not already have one. They realize that financial planning is complicated and need/want help.
What industry do you think your business is most related to?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Many firms in this business rely on their image; fancy offices, big names, nice suits, etc. I had the idea for a slogan which is "hire brains not suits" to convey that my education and credentials in the field are far more important than image. The idea is choose an advisor who you know is properly educated and knowledgeable that goes beyond the minimum securities license exams that most advisors only do. "Hire the brains not suits" is not very professional though. My education and credentials go far beyond these minimum requirements (see http://www.portnofffinancial.com/cr…lsp30.php) and I pride myself on having spent so much time and energy in obtaining and continuing this advanced education to better serve my clients. I want the logo to somehow tie into this idea of hiring the brains not the suits, that education is important in helping people make wise financial choices for their future.
The slogan of "Becuase you deserve an Educated Advisor" was created to bring attention to this differentiation. I'd like this tied into the logo and if possible, having "deserve" and "Educated" emphasized in some way. I'd also want the logo to be able to be used separately for other applications.