We want to create an image by modifying an existing stock image photo and adding an illustration that blends with the content of the photograph.
This image will then need to be outputted for:
- full width website background
- Facebook cover
- Twitter cover
Brief as follows:
Step 1 - Take this photo (file attached)
Step 2 - Apply black & white filter to the photo
Step 3 - Add an illustration to the wall that looks like it is a black & white paint stencil artwork on the actual wall, Banksy style, incorporating the words
“add power to your purchase”
Note the font must not be the same style as the logo (attached) but should be complementary.
Some ideas for the illustrated include:
- Shopping bags at ground level
- A shelf of boxes of cereal with various symbols for things like - “fair trade”, “no animal testing”, “vegan”, “recycled”
- A pyramid stack of tin cans, piling up from ground level with symbols on the labels as above
Illustration ideas that relate to the idea of consuming products or services, consumerism, the power of consumers will be welcome.
Please be inspired by the protest artwork of Banksy, propaganda style imagery/ graffitti.
We are looking to achieve a highly artistic outcome, like the artwork was actually on the wall next to the shopping trolley.
The artist behind the successful artwork will be engaged for a lot of brand work for the company in the future.