How jjenkins l started their landing page design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
Our website is used by youth organizations like sports teams, to raise money. A team can visit our site and then browse fundraising templates to use. So, our technology is used by, for example, by a high school cheer team to set-up, customize and run a donation based fundraiser. Or, they can choose another template such as a product fundraiser or raffle fundraiser. This "details page" is the page that describes each template and we believe that if designed properly, it can also act as a landing page. An example of a details page is: https://app.myteamworks.org/exchang…emplate/44
My view is that it has too many CTA's and doesn't follow good landing page best practices. by redesigning the top part of this page, we can drive traffic to a specific fundraiser.
What industry do you think your business is most related to?
What do you have in mind for the style and theme of the landing page?
We have a lot of that created already with our current site and the lander should match that.
Elements to include in the landing page
Need visitor to understand we offer pre-designed fundraising webpages. Right now, you have to click a button to see the details of that page, maybe this should be more evident without clicking.
Need CTA to Create Free Account
Need another CTA that offers a give away ( free fundraising calendar) or something.
Need a way for people to favorite that fundraiser. Right now it's a button, maybe it should be an icon so we have less CTA's.
These are typically volunteers so it needs to be non-intimidating and easy looking. We have a current landing page that doesn't work well. its too broad. http://coaches.fb.myteamworks.org/