We need an annual conference logo/design that can be used for two different brands (1-Yale and 2-Hyster). We have examples attached below, in addition to the two logos we need this design element for.
Essentially, we are looking for a design that either frames both of the logos that we have attached or that can be used as a supplementary icon or design element for both logos. The overall theme is partnership, with target/attack/defend and advanced solutions as specific themes for this conference. Note: Both companies manufacture forklifts and heavy-duty lifting equipment and trucks.
Designers DO NOT have to design both logos with this design element. We have simply provided both for reference so that you can be sure that your design can be applied to both logos. However, we only require ONE design.
There are two different color palettes for each logo. There is a color palette for Yale, and one for Hyster — please try to use the correct color palette for each. These have been specified.
There are also different fonts for each logo/brand. If designers do not have or are not able to obtain a free version of these fonts, just use another similar font.
Yale: Helvetica Neue 75 Bold (headlines), Helvetica Neue 45 Light (Body) and Helvetica Neue 46 Light Italic (Emphasis).
Hyster: Impact (headlines), Univers (Body)
PLEASE do not hesitate to ask if you have questions!