Branding: Modern, sleek, classy, feminine, chic, and unique.
I have attached some images of our clothing line to give you guys an idea.
Keep in mind it will be screen printed in a variety of colors on our entire clothing line. So it needs to be color neutral (ie. a blue scrub, might have a light blue logo)
We are leaning towards a logo that includes the word "Lush" near/in it. We want the word as part of the logo so that if anyone sees it they can remember the name of our company.
Demographic: Females, 23-40, Dental Hygienist (makes good money), particular about their looks, wants top quality brands.