Barry Sanders got their new logo design by running a design contest:
Create the next logo for The Purple Corporation
Check out Barry Sanders's Logo design contest…
This is a start- up business so will be a challenger brand - Most competitors have been in the market for 15 + years and it needs shaking up ! What does the company do ? We RECRUIT consumers and business professionals to attend qualitative research discussions. These could be anything from: Focus groups Product usage trials and tastings In-depth face to face interviews In home product placement Website usability tests Advertising testing Any event requiring an in-depth opinion from a member of the public - we get the bums on seats !
Logo types to explore
Ok first things first the name of the company will be – The Purple Corporation- I’m thinking of a tag line something like “Connecting Brands with Consumers” The web address is www.purplecorp.com.au The logo /design needs to span a business card plus web plus any advertising activity on Social media/web /print/brochures Whose going to use the Purplecorp website ? 2 Targets: primary- consumers and business professionals - to register interest in attending a group and to upload personal information and get it into the database - WE need ALL people from ALL walks of life - Students, Parents,Grandparents, Mums and Dads, All ethnic groups - REAL People secondary- clients - Qualitative Research Companies – Small to Corporate , Advertising and Marketing agencies, Government departments and Corporate clients such as Google, Telstra , Lion Nathan, Mcdonalds etc The website will have prominent links to Facebook- Twitter- Linked in as I want to drive sign up registrations/referrals and advertise on them to drive consumer registrations Capturing Data Really this is the websites main function - apart from name addresss and basic stuff probably another 25 questions like who do you bank with ? pop up box with selected answers, What car do you drive ? Once registered we will match people to client requirements and get them to attend a group eg Students that that drink coffee and eat McD to attend a focus group for an hour for a $100 fee Look and Feel In the competaitive space these are some of the better ones www.farronresearch.com.au and www.stableresearch.com.au BUT other than these the design standard is poor A clean and simple white background is good but a little funky and more modern with use of colour I guess I must have some purple in there somewhere ! My email is firstname.lastname@example.org for any questions/clarifications Good Luck !
Every design category has flexible pricing for all budgets. Logo design starts at ¥32,199.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
Barry Sanders collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
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