Winning design by heARTwork

Completed contest

Custom precision rifle maker needs new logo

westtexasordnance needed a new logo design and created a contest on 99designs.

A winner was selected from 49 designs submitted by 11 freelance designers.

entries

designers

winner

Learn more about logo design

Entries from this contest

by heARTwork

by Genesis31

by ♫Wulan♫

by kremar-mon

by kdrahomaretska

by kunagoes

How westtexasordnance started their logo design journey

Who are you known as?

West Texas Ordnance, Inc

Tell us a bit about who you are and the people you reach

We build custom high end rifles for long range and competitive shooting. We also sell top quality optics and accessories.
Our product combines precision machining with hands-on craftsmanship. Our customer base is varied and includes individuals and families that hunt and/or participate in competitive shooting.

What colors do you want to see in your design?

Designers choose

Dark neutrals

To give us an idea of the overall feeling of your brand, let us know which styles you lean towards

Classic

Modern

Mature

Youthful

Feminine

Masculine

Playful

Sophisticated

Economical

Luxurious

Geometric

Organic

Abstract

Literal

Design inspiration

I like the simplicity, but I don't care for the square around it.

I like the official? and strong? feeling of this one

I like that the logo has dimension to it.

I like the simplicity

I like that this has some dimension to it. I do not care for the font shaped around the circle.

I like the combined S and B

Background picture is unnecessary

Like the simplicity and usable on a variety of background images.

I like the mixed fonts.

Other notes

The current logo we have seems to fall flat to me. However, we have had this logo for 15 years, so if we can include the Texas silhouette and/or reticle somehow, that would be nice--but we are open to new ideas as well. Our trade name is "WTO", so that can be used in the design in place of "West Texas Ordnance" if needed. Please note that "Ordnance" does not have an 'i' in it. A simple design with clean lines would be great so that it would look good on a number of backgrounds. We would like the final design to be useful not only for advertising, but also suitable for laser engraving on our products.