Working with WabiSabi was great.
I had some vague idea about what I wanted for a logo, before I started the logo creation process.
But WabiSabi created something I didn't know I wanted until I saw it.
Being happily surprised in this way was a great experience.
Pleasure working with you and your creativity
How esther.laufer started their logo design journey
Who are you known as?
CAIS - Center for Advanced Internet Studies
Tell us a bit about who you are and the people you reach
The Center for Advanced Internet Studies (CAIS) hosts and funds conferences, workshops and summer schools and offers excellent scholars and distinguished individuals from non-academic backgrounds fellowships of up to 6 months to work on research projects in the field of digitalization. The center encourages cooperation among its fellows and aims to foster an inter- and transdisciplinary dialogue between scholars, entrepreneurs, politicians and the general public about the opportunities and challenges of digitalization.
We are looking for a logo that includes the acronym CAIS as well as the full name. It should represent the interdisciplinary, interactive and inclusive nature of the center. It can be purely font-based if you can give the typography an iconic quality. If you have a good idea you can also design an icon as long as you keep it very clean and simple (like an app icon for instance) and avoid commonplace symbols such as a network spanning a globe. The logo should be classy but can be colorful and slightly whimsical to express the synergy of different perspectives at the center. The logo does not have to contain explicit references to digitalization (it certainly should not look like the logo of a technology company), but it has to look very contemporary to reflect the research focus of the center.
It is possible that the CAIS will later be incorporated into a bigger institute with tenure positions for distinguished scholars in the field of internet research. Like the CAIS, the bigger institute will focus on inter- and transdisciplinary cooperation. Therefore, it is crucial that the logo for the CAIS can be linked to the logo for the bigger institute. The winning designer for the CAIS logo will be asked to design the logo for the bigger institute in a 1 to 1 project.
What industry do you think your business is most related to?
What colors do you want to see in your design?
Other color requirements
We want to use the colours of the logo for our interior design, so they should not be too dark or extremely bright.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
It has pleasant colours and captures the idea of cooperation. The colours are a bit too girly.
It has nice colours and captures the idea of digitalization. However, it could be a bit more simple.
It is simple and striking, but we would prefer something even more abstract.
It looks lively and captures the idea of creative exchange. It is a bit too playful and the colours are too feminine.
Simple and striking.
This is my favourite because it captures the essence of the name while being very simple and abstract. It could be a bit more colourful.