Once again Heim has produced exactly what we asked for quickly and professionally. Will without a doubt use them again!
- :: musemuse ::
Second run. Great experience.
Loved working with this designer. He came up with many design ideas, font choices and formats. This process has been great.
- Bozidar Tanic
Thanks for all your help! Great unique design.
Thanks for being patient with us and appreciate how responsive you were with the revisions!
Great working with Tania. Very responsive and fast with her edits. Good experience start to finish.
How INDICE started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
Name: incontrl (all lowercase with the seconf “o” missing)
We offer an API* for sending sales invoices, receiving purchase invoices and archiving invoices; with the API, you can take care of all services related to invoice forwarding, whether they involve e-invoice or paper invoices, businesses or consumers, in Greece or worldwide. The API can also connect with our clients' bank accounts and match payments with issued invoices.
*API: a set of functions and procedures that allow the creation of applications which access the features or data of an operating system, application, or other service.
SaaS* providers that would like to enhance their existing products. E.g. a booking/reservation service like Airbnb.
IT departments belonging to large companies and/or institutions.
*Software as a service (SaaS) is a software distribution model in which a third-party provider hosts applications and makes them available to customers over the Internet
What industry do you think your business is most related to?
Accounting & Financial
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
MARKETING & BUSINESS GOALS
The general goal of a new logo is to elevate the company as we transform our brand, into something with relevance and authenticity. Ultimately the company wants to improve and strengthen the relationship with our customers/target audience. The new logo should stand out and be memorable. This will help us market our product as THE go to solution.
PROJECT REQUIREMENTS & DELIVERABLES
The logo can either be a wordmark, lettermark, symbol/icon or combination of those. There are no color restrictions, however we would also like to have some monochromatic and grayscale counterparts to use them as we see fit. The logo should be flexible enough to be used both in print and web for both large and small usage sizes.
The original logo must be created in vector format. Source files should include any of the .ai,.pdf,. sketch extensions. We also require a color palette stemming from the colors used. You don’t need to use all the colors in the palette (nor should you), but if for instance you use blue and red then we would also like their fitting counterparts. The color palette must be comprised of the following colors:
blue, red, green, yellow/orange, teal, purple and 5 shades of gray from lightest to darkest.
RESEARCH TARGET AUDIENCE & COMPETITION
Try to visualize the primary target audience based on how they are described above.
Analyze the commonalities of other business applications centering around economy, money, invoicing. Analyze visual associations and identify common themes or connections that appear during your research
We have assembled a wide variety of logos we like. Please take a good look at them for inspiration.