BTC.sx provides bitcoin trading services. We are placed to become a leading provider
of investment and banking services for the digital currency.
Its target audience is anyone who is interested in the next generation disruptive technology known as Bitcoin. Right now it is drawing a lot of attention from technologists and venture capitalists due to its technical nature.
My goal besides taking over the world is to represent the next generation of financial services. I need the logo to be reasonably simple but to portray professionally and trustworthiness. In the near future we will be growing the business to offer banking services as well as our trading business.
The website is
The main trading screen can be seen here:
If the logo design does not necessarily fit with the site then I'm open to suggestions, I'll be happy for you to step out of the suggested comfort zones I've laid out if you feel as if you have a great idea.
I love the simplistic beauty that Apple represents in all of its design work, from its products, to its logo, to its icons. I have read that they follow the Golden Ratio, which apparently is subconsciously 'pleasing'. If you can consider that, then I hope to be pleased by your designs :P.
Offline financial service companies (banks/investment banks/ investment companies) all tend to have very boring logos so I won't provide examples of those. I guess there is an element of professionally behind it, however my preference with the site's technical nature is for the design to be more web 2.0 like to show its innovation in the field.