tracie v got their new logo design by running a design contest:
Help kids Ditch the Pig! Allowance Academy seeks impactful branding.
Check out tracie v's Logo design contest…
We are on a mission to inspire and encourage parents to teach their kids real world money skills. Our target audience is both parents and teens, upper middle class, college educated, primarily moms ages 30-50.
Logo types to explore
We tossed around the idea of the slogan "Ditch the Pig" in terms of ditching a piggy bank, but aren't sure how that would translate into a logo. Our idea is that there is more to teaching kids to save money that encouraging them to put coins in a bank. We see so many stock image pigs out there that it is sort of a turn off, so if we go that route, we'd like something fresh or different. Our current website is http://401kKid.com and we will rebrand as Allowance Academy. We explicitly don't want any ties to the 401kKid theme - that brand wasn't working for us. We're looking for something that appeals to both kids, teens and parents and perhaps has some type of character associated with it that will work for FB profiles, etc. Ultimately we want to create a tribe around our brand and may want variations of the character for different age groups/programs. Some logos that are appealing: 99designs.com/logo-design/store/84396 (maybe too cartoony) 58686 (needs more reference to kids and money) 40443 (I like the relationship of logo and name here) 60044 (what if the mortar board was money related?)
Every design category has flexible pricing for all budgets. Logo design starts at ¥32,199.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
tracie v collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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