Our pay website, for members only is at http://www.tradeloop.com. We are transitioning the free users to a new website. We need a logo for this new site.
We are thinking "TradeloopPublic" or maybe "TradeloopFree" with the second word in a different style than the first. Open for ideas on the second word Maybe in script, or superscript, or orange?
This is a Business to Business wholesale trading site with large transactions between our members. We need to convey trust and security and stability. You won't get ripped off buying from our members. A modern is good.
In mobile responsive view, the Tradeloop Logo reduces to just "TL". So maybe "TL free" or something.
FIRST ATTACHMENT - mobile logo & favicon
shows the mobile responsive logo. We will need both the full logo including the site name and a smaller one for use on mobile, which we will also use as the favicon.
SECOND ATTACHMENT - homepage elevator pitch
2nd attachment is a wireframe of the new homepage for the free site, including the copy to describe in simple terms what the site is for.
THIRD ATTACHMENT - colors and style
We are stylistically borrowing colors for elements of the new site from this site mobile.fandango.com. Very simple: black, white, grey, blue, orange. See images attached.
FOURTH ATTACHMENT - responsive/favicon example.
I just kinda like the big "GQ" logo, at least for the mobile responsive one.
As far as I can tell, this is all they have, it's just "GQ". Could we get away with only having "TL" even on the desktop site? I guess we could do these colors. Or maybe TL<i>free</i> or something in that oversized red/blue
Send your creative ideas!