How Adam.trutwein started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
We sell a raw food lifestyle. Currently it is selling raw food via deliveries, then expanding to a physical cafe/restaurant presence and then onto our own brands etc. If your unsure what raw food is see: http://nouveauraw.com/defining-raw-…tant-read/
Logo types to explore
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
I like the font Chiller as in the attached PSD file or something similar. The logo is to be sexy, fashionable, young, fresh, sharp, hence the overlay with the luscious lips. It needs to go on a variety of objects, so I don't want a block background colour on the logo as it will look out of place on a letterhead. The business is aimed at people wanting to improve their lives, heath etc. everything out there is a bit hippy, whereas I want to inject some sex, style and fashionability into this young industry.
I like in the attached how there is a white line going through some of the text to give it a bit of an edge.
Oddly enough, I'm not keen on logos with vegetables/fruit in.