CustomerUniversity got their new logo design by running a design contest:
New logo wanted for Reformance
Check out CustomerUniversity's Logo design contest…
Reformance as an Apparel company and want our logo to be the antithesis of Nike (all about me or all about celebrity). The logo will NOT be the focal point on the shirt, rather the person's cause or care will be printing in provocative fonts and/or shapes. Reformance's brand promise is to change perspective from score to purpose.
Logo types to explore
This is the SECOND contest I am running, I was very happy with the winner and a few other designs that are attached here. The Investors in this business wanted more options so I am asking for more options! More to consider... How do you change someone's perspective? > Refocus > Reorient > Rethink > Reenergize This brand will position itself to help the masses do this... How does the Reformance accomplish this? ...By giving the "billboard" to tell others the word(s) that they should think about > regarding... [your purpose goes here!] The word Regarding is universally communicated as RE: We feel that the name typed the way you see below (and in some of the comps) will communicate this re:formance is the answer! Other ideas to express this in a logo, wordmark, abstract or picture is what we are hoping to see...
$495 Silver package
Every design category has flexible pricing for all budgets. Logo design starts at ¥32,199.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
CustomerUniversity collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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