NutraClick -- Create a Logo

NutraClick

Nutra = natural, health; Click = digital, technology, Internet

NutraClick combines digital advertising optimization and data-driven performance marketing with health, wellness, and beauty consumer packaged goods product development and brand incubation.

We are rebranding Hungry Fish Media to NutraClick to be more in line with what we do as a company. We create elite health, wellness, and beauty brands (currently Force Factor, Peak Life, Stages of Beauty, Bona Clara, and Health Experts) and bring consumer packaged goods products to market via advertising them broadly online. Following this period of brand incubation, we seek retail distribution for our products, currently selling them in brick-and-mortar stores such as GNC, CVS, Walgreens, Rite Aid, and Walmart.

NutraClick is meant to convey that we operate at the intersection of natural products and technology, with the ultimate goal of improving people's lives as broadly and efficiently as possible. We are as much a technology company as we are a marketing company and a health products company.

Our audience is not consumers, but rather future employees, investors, business partners, etc. This logo will mainly be used on corporate materials, including our website.

Icon to the left with NutraClick mark to the right (that's what we're thinking, at least -- but we're flexible if you want to surprise us -- could just be an interesting font with meaning, like amazon.com). We need a logo that translates well to online and print, as we'll be creating a whole slew of new corporate materials (letterhead, business cards, website, etc.).

The icon does not need to be too literal. We're more interested in an icon that reads "healthy" in general, vs. portraying "nutra" and "click" explicitly.