dimension121 got their new logo design by running a design contest:
Political Campaign Logo for a Mayoral Candidate
Check out dimension121's Logo design contest…
Ken Cooper is 67 years old and has lived in Fort Lauderdale, FL for most of his life. He is running for Mayor of the city a a platform of accountable government and sustainable growth. Fort Lauderdale is a coastal city on the east coast of Florida with miles of beach. Fort Lauderdale has a huge tourism industry as well as great neighborhoods and parks. There are slightly more female voters than male voters. Voters are mainly 50+ with an increasing number of younger voters each election cycle. Despite the higher than average voting age this is by no means an older city. The city is very youthful and vibrant. Half the population is Non-Hispanic White or Caucasian in the middle to upper class. There is also a large LGBT community as well as a large Black African-American community.
---------------------------- MUST READ ALL OF THIS ---------------------------- • This logo will be printed on yard signs, business cards, T-Shirts, stationary, etc… • The logo MUST include the words “For Mayor”. The rule explicitly states that the word “for” must be used between the name of the candidate and the office sought. Placement doesn’t matter as long as it’s between. • The logo MAY include the word “Elect” and/or the first name “Ken” but does not need to. If it does neither should be as prominent as the last name “Cooper” • Capitalization of the wording is up to the discretion of the designer. Whatever looks the cleanest and is readable. Can be all capitalized or not. • The logo needs to fit proportionally on a 24x18 (Width x Height) inch yard sign with a bleed area of .5in on all sides. We also need to include a disclaimer (will be added to the sign later) that will take up an additional .5inch on the bottom of the sign. This means that the logo can fill up to a 23x16.5 inch space. All or almost all of this should be used. Whatever you think would look the best on a 24x18inch yard sign. • This is a non-partisan election so specific political parties do not and should not be incorporated into the logo in anyway. • Main focus of the logo should be readability. It must be readable from far away and easily recognizable. This is a name recognition piece. • The logo should read “Cooper for Mayor” with “Cooper” being the main focus along with some sort of imagery or something incorporated into the name. You can follow traditional political themes such as stars, stripes, arrows, checks, etc.. or something more coastal/Florida like such as the sun, waves, ocean, palm tree, water, etc… Do not use an image of Florida since this is a local city election and not a state-wide race. If you want to incorporate this theme into the entire logo that is great as well! We do not want to limit your creativity. Some good examples of these sorts of logos can be found here: https://mdwcommunications.com/our-portfolio/ • Due to the large amount of print material that this logo will be on we ask that you keep the logo limited to 2 colors. Because white is the background for all of the printing material, white can be used as the background or in the logo itself without contributing to the 2 color maximum. This does not mean you are limited to using a white background for the logo. • No gradients. The colors need to be solid. • Can use one or multiple fonts. • Must be in CMYK color format. • We encourage you to research other political logos to get a feel for the style we need. The design examples provided by 99design's is not a great representation of what we want.
$1,359 Platinum package
Every design category has flexible pricing for all budgets. Logo design starts at ¥32,199.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
dimension121 collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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