We are looking for two major parts and some minor part.
Generally speaking, we want the feeling of: American feeling, Vintage Jeans feeling, classic feeling. Please, no cute stuff.
Two major parts are:
Graffiti style of the word “Atong”, case in-sensitive. Computer Generated letters are not preferred. Hand drawing preferred.
A symbol. Maybe an “A” or “T”. We are in the fashion industry, symbol related to fashion stuff are perferred.
Here is an example:
[Picture 1 in sample logos]
The word Affliction is written in an Medieval, like the word engraved on some Coffin in the center of the church...
The symbol A has the feeling of sharp nails, also it has a 3-D feeling...
BTW, we like this A above very much. see if you can recreate a very similar one.
The reason that we want those two major parts is that we can use them separately.
For example, I know a brand called Anenberg with a symbol of bolt. They have the designs like the following:
[Picture 2 in sample logos]
The pic on the right, the left corner, the bolt is their symbol.
We also need some minor stuff like the words “EST. 2009” since atong started in 2009. Other words like “Exclusive style”, “build for fashion and quality”. Please refer to our old logo:
[Picture 3 in sample logos]
The old logo is just a demonstration of how ugly our logo was and how bad we want you! Right, we want you to help in design..... We want you so bad...
As long as we have the two major parts ready, we can do whatever we can to create some fun stuff.
For example, this brand has a symbol of this speeding boar as a symbol and its name is Bull Run Haven maybe..
[Picture 4 left in sample logos]
And Let’s take a look at Levi’s waist leather classic tag:
[Picture 4 right in sample logos]
It consists of the word Levis***, and the batwing of levis. Since Levis has the story of two horse and jeans, their have that picture on the tag too...
What I’m trying to say is that, as long as we have the “atong” and symbol ready, we can create something very interesting like the tag of Levis.
The final design should have the “atong” and a symbol and at least one fun tag.