Sliptree got their new logo design by running a design contest:
Sliptree (invoicing app) needs a unique new logo to stand out
Check out Sliptree's Logo design contest…
Sliptree is a simple online invoicing service (SaaS) used by micropreneuers, small businesses and freelancers across the European Union. Businesses will manage both outgoing and incoming invoices (expenses) in our app. Our customers use Sliptree also to send and receive electronic invoices (not to be confused with online or PDF invoices) as per the EU regulations. Our goal is to help our customers (entrepreneurs) take the hassle out of invoicing and simplify cross-border trades by having strong localisation and multi-language support. TARGET AUDIENCE Our users are usually simple entrepreneurs with little to no knowledge in accounting and not always very tech-savvy. They like to create and send their invoices on their own, but delegate the rest of accounting to an outsourced accounting company. Our audience includes builders, contractors, car mechanics, designers & software developers (freelancers), consultants, organic farmers etc. Our customers are NOT businesses with tens and hundreds or thousands of employees, or the government. However, our customers may need to interact with large businesses and the government, and this is where we can help them to speak their language. HOW ARE WE DIFFERENT FROM OTHERS? Contrary to a lot of the competing software in European Union, we aim to put our users first. We assume no prior knowledge of accounting or invoicing, which translates into a simpler User Interface and guided setup. Whenever possible, we try to reduce any steps the customer has to take. Our goal is to be their one-stop-shop for all their invoicing needs (this covers sending and receiving invoices, dunning (late payment) management, payment reminders, online payments, e-invoicing, etc). In a way, we'd like to get out of the way of the business owner so they can concentrate on building their business, rather than struggle with invoicing and chasing payments. Find out more at: https://sliptree.com
Other color requirements
Our current logo is using #582841, but feel free to explore other colors, as long as they're not Blues and Greens (which is what most of our competition uses). I'd like us to differentiate from competition with our colors as well.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
Sliptree collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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