jccook4 got their new logo design by running a design contest:
Website highlighting kids' books that feature math concepts needs a logo
Check out jccook4's Logo design contest…
I am in need of a logo for a new website to be called "BookSmart Math" (booksmartmath.com). This site will serve to support parents by sharing alternative resources for teaching math with a focus on children's literature, games, toys, and creative activities that make learning fun. Children's literature featuring math themes can supplement a child's education by providing a different context for concepts taught in the classroom. Likewise , introducing a child to games and special challenges can be a great way to reinforce a core curriculum. The website will feature a blog that reviews new books and products and provides useful information to its audience. It will be primarily aimed at parents with elementary age children and especially women (mothers) in their 30's to 50's. These women are looking for ways to make their child more prepared or for ways to make learning more fun. They have kids who are having trouble learning math or are needing/wanting a challenge. The website will also be of interest to teachers whom I expect will enthusiastically share the content with parents of their students. Competing sites lack warmth and appealing design. They are mostly unfocused collections of games and activities that are not easy to navigate and don't speak in a personal way to the audience I would like to attract. In contrast, I would like my site to project my personality as an educator and a trusted partner in the parents' journey and the learning process of their children. The site itself will be welcoming and inviting and will be distinguished by having a high touch, warm, and playful composition and design featuring lots of photos and ease of navigation. The content itself will be credible, professional, and supportive.
Logo design: Shape- I would like the logo to be adaptable for both a square and an elongated shape. The emblem and wordmark will ideally be able to be "arranged" in two such configurations. Colors- I would like a primary logo to include red and gray or potentially just red. Additionally, I would like it to translate well in both all black and all white. Feeling- The words listed above in regard to the feelings I would like the website to evoke overall should be reflected in the logo. I hope it will have an "illustrated look" that suggests a softness and "cutesy" playfulness to appeal to mothers. However, it should also project authority and credibility that matches the tone of the valuable content. Font-I don't know that I can provide any direction in choosing a font as I find it difficult to describe fonts. I guess I'll know it when I see it. Hopefully, the description I've offered regarding the tone I'm going for overall will direct you as you select a font for the wordmark, Imagery- I do not want the logo to simply be some sort of a stylized book. The imagery should imply more engagement-- ideally a child reading a book. For your consideration, attached please find two concepts that I mocked up featuring two basic images I like. One shows a child sitting on a stack of books while reading. This was created using a clipart drawing. I would like to see an original version of this concept that is more refined. I wonder if it can be simplified as I know detailed images don't often read well as logos, especially when used for a small application. Another concept shows a child reading while leaning in, engrossed in a book. This is taken from a photograph I find to be very powerful and fitting. I wonder if it can be illustrated and retain all of its strength. Again, I would potentially like to see refined/better takes of these concepts but I am definitely also open to other good ideas that fit in line with everything I have laid out above. Here are some keywords that might provide inspiration: math, core curriculum, literature, books, reading, addition, subtraction, division, multiplication, arithmetic, fractions, support, learning, tutor, exploration, games, play, fun, toys, activities, kids, parents, teachers, learning at home And, attached, please see some very basic mockups I created of the website front page that shows some context for how the logo would be applied (although it should be versatile enough to look good elsewhere on the web and social media as well as in print).
$499 Silver package
Every design category has flexible pricing for all budgets. Logo design starts at ¥32,199.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
jccook4 collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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