59 fashion logos that won’t go out of style

Fashion is ever-changing, making branding especially important (and valuable!) in the clothing and accessory worlds. A good, recognizable logo allows your customers to identify your products, even as your line changes. A logo can also impact your perceived value among customers. After all, wouldn’t you pay more for a handbag with Louis Vuitton’s iconic LV?

We’ve curated 59 chic fashion logo ideas to inspire you.

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Vintage, retro and classic fashion logos

From little black dresses to classically tailored trousers, some things never go out of style. In the realm of logo design, that includes blocky serif fonts, unique monograms and imagery that illustrates what you specialize in.

by threatik

by Project 4

by majamasaic

by EARCH

by Project 4

by majamasaic

by EARCH

by Kelly Norman

by undrthespellofmars

by artsigma

by Kelly Norman

by undrthespellofmars

by artsigma

by Sign²in

by green in blue

by Hes4Ka

by Sign²in

by green in blue

by Hes4Ka

Life of luxury logo design

To convey the idea of luxury, your fashion logo must embody elegance and beauty. Think monograms with thin typeface, or wordmarks with fine details in the lettering.

Or, eschew words and letters altogether for geometric shapes. You can go for a bold look with strong, sharp angles, or something more graceful with swooping, spiraling lines.

Consider color, as well. Gold is a classic indicator of wealth and luxury, but don’t feel forced into that box. Silver, platinum, even jet black will also serve, with the right product.

by vraione

by BlueMoon

by Yokaona

by Marlena.

by BlueMoon

by Yokaona

by Marlena.

by ultrastjarna

by artsigma

by majamosaic

by ultrastjarna

by artsigma

by majamosaic

by ananana14

by HeART

by Nelli Design

by ananana14

by HeART

by Nelli Design

Modern fashion logos for the chic designer

A new fashion line needs to set itself apart. A contemporary logo can help with that. Simple, flat designs are trendy right now, but they also age well.

You can also have fun with traditional logos. Create a monogram with a modern twist, playing with modern technology or iconography. Or use standard imagery in the contemporary style, focusing on minimalism rather than elaborate line work.

by undrthespellofmars

by bo_rad

by Kate Davies

by Ricky AsamManis

by bo_rad

by Kate Davies

by Ricky AsamManis

by pecas™

by SB.D

by maximage

by pecas™

by SB.D

by maximage

by Mijat12

by shaka88

by LOGStudio

by Mijat12

by shaka88

by LOGStudio

by ID design team

by shaka88

by c h a n c e

by ID design team

by shaka88

by c h a n c e

by artsigma

by goopanic

by ♥ S O P H I E

by artsigma

by goopanic

by ♥ S O P H I E

Playful kids fashion logos

When dealing with children’s fashion, bare in mind you have two audiences: the kids and the parents. Your logo should appeal to the youngsters with bright or pastel colors, and cutesy characters. Also consider giving a hand-drawn look; children love to feel like they could’ve participated in the creation of art like that.

For the parents, make sure any characters feel safe and friendly. Irony isn’t your friend here. Genuinely remind them of how adorable their little moppets are.

by Cit

by Blue Poulette

by artsigma

by Gorcha

by Blue Poulette

by artsigma

by Gorcha

by goreta

by artsigma

by BlindB

by goreta

by artsigma

by BlindB

by OrangeCrush

by Cit

by Loveshugah

by OrangeCrush

by Cit

by Loveshugah

Be uniquely you with unique fashion logos

If you create truly one-of-a-kind fashion, then maybe your logo should reflect that. Build a brand that’s as quirky as you are. Design a hyper masculine logo for your menswear line; dig into surf culture for your surf outfits; lean into vintage styling for your throwback fashions. In short, have fun with your brand. Play with ideas and concepts that a normally out of bounds for most high fashion brands.

by cioby

by pecas™

by Dusan Klepic DK™

by tykw

by pecas™

by Dusan Klepic DK™

by tykw

by Terry Bogard

by Dusan Klepic DK™

by Savanamm

by Terry Bogard

by Dusan Klepic DK™

by Savanamm

by Project 4

by Nico Strike

by Bodski Meg

by Project 4

by Nico Strike

by Bodski Meg

by RotRed

by Gorcha

by bo_rad

by RotRed

by Gorcha

by bo_rad

Flaunt your style

A good fashion logo dresses your brand for success and shows the world what makes you special. Whether you create avant-garde runway art or design punk rock onesies for infants, you should get something uniquely you.

Want more fashion logo tips and resources? Check out these accessories:

What’s the best way to create a logo? We compare design contests, logo makers, freelancers and design agencies to help you pick the right option for you.

How much should your fashion logo cost? We compare different pricing options and let you know how much you should be thinking of paying.

Need some personalized advice? Request a free design consultation.

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