sophia Fw got their new product label by running a design contest:
Create a beautiful modern product label for a construction product
Check out sophia Fw's Product label contest…
ERMRICH Industry Inc imports hardware tools and construction goods and sells products under "ERMRICH" brand which is currently applying for trademark protection. Our target audience are the retail customers (who purchase for DIY projects) and commercial customers (who purchase goods for a construction/development site) that shop at retailers such as Rona, Home Depot, and other medium-small retailers across Canada. The competition in our industry is fierce and existing product packaging among our competitors are usually in Red/Yellow/Black colors and in bland designs. Some of our competitors are: Taymor, Hilti, Weiser, DeWalt etc.
What's your vision?
Brand recognition is important since the goods are commoditised and customers purchase based on trust of the brand and the awareness of the brand. For ERMRICH products to stand out in the crowded space we will need to bold and eye-catching design to capture attention. We'd like a general design that we can extend and apply to all other diamond and abrasive products in our portfolio. Our corporate color is blue and we'd like to stay with blue while we are open to other colors as highlights. We also have a pattern (in the BOX. EPS file) that we've been using on our current products and this sample is attached for your reference. Many of competitor products use transparent plastic wrapping to showcase the blade, protect the blade, and hang the product. Therefore we'd like to do the same and have attached samples of competitor products for your reference. The packaging is comprised of: paper/thin cardboard + product + plastic wrapping Therefore the design is really of the paper/thin card board that has company logo, product name, marketing phrases of the project, and in the back: possibly more marketing phrases, safety warnings and "back labels" (see attached). The paper can be manipulated in two style groups: 1) product on top of the paper and 2) Paper covering half of the front of the product and half of the back of the product (see picture for example). We are okay with either style.
Product Name: General Purpose Diamond Blade Dimension for reference is: 11" x 11" Corporate Font: Corbel Need a "Proudly Canadian Company" sticker somewhere Some style inspirations are included in the attachment as well. There is one best example which we've named the file name to be "Best example" for effect and layout. Marketing phrases will be attached shortly. On the front of the label we want the product name, product brand and marketing phrases. On the back of the label we want marketing phrases, safety instructions and "Back Labels" (see attachment for: "Designed in Vancouver, Made in China, Assembled for the World..etc" These Black labels can be obtained from the "PARIS.EPS" file).
CA$529 Custom package
Every design category has flexible pricing for all budgets. Product label starts at ¥32,199.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
sophia Fw collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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