For the Ask Sage Workbook logo, I focused on maintaining brand consistency while adding a playful touch tailored to software engineers. I carefully studied the existing Ask Sage branding and incorporated similar typography, colors, and visual elements to ensure seamless integration. Through multiple iterations, I refined the design to balance professionalism with creativity.
The final logo effectively extends the Ask Sage identity, creating a cohesive look while distinguishing the workbook as a unique yet connected product.