We want the logo to evoke speed, increased productivity and have a modern cutting edge feel, while also staying relaxed and accessible. (Read more below...)
Our browser uses colored tabs to help users stay organized. Please see the attached screenshot of our menu which includes all of the colors we use for our tabs. Purple is the first color used in the tabs and is present in a lot of our designs and throughout our website. We're not married to a purple logo but it would be great if we didn't have to redesign our website to accommodate the new logo.
Our biggest complaint with our current logo is that there's not much we can do with it outside of the website because the ghost is stuck inside that circle shape. It doesn't translate well to our social media marketing or printed materials (business cards, t-shirts, mouse pads, etc.). We'd love a logo that includes a persona that we can build on for our marketing creative and develop into a strong brand.
Please don't design a custom font. Please use a standard, free, websafe font. This will allow us to easily use the same font that's in our logo on our website and in our marketing assets. If one of the letters in the logo is replaced by an image or slightly altered that's fine, but the rest of the logo should be a standard font.
We'd like to see all designs include the tagline, "The Productivity Browser for Tech Pros" because without it many people think we're a privacy browser. We will use some versions of the logo that don't include the tagline, but we'd like to see a version with the tagline for this contest.
I'd like to see some designs include a nod to the multi-Session feature of Ghost Browser. "Multi-Session" means the ability to run more than one browsing Session in one window of Ghost Browser which let's you sign into the same website with more than one account. This feature is exclusive to Ghost Browser so it would be really great if this concept were successfully included in the logo design. Check out our website ghostbrowser.com to lean more about our multi-Session feature.
I've attached our current logos and some printed materials, and as you can see the logo really limits what we can do, which is why we started including the "rocket man" into our designs. Please keep in mind how this logo will look across all of our social media spaces and on printed materials including t-shirts. I included the image of our current t-shirts in the brief so you could see how the design was supposed to look. But when the shirts were printed, the semi-translucent layers in the ghost in the letter O didn't print well, because you can't see a difference in the color gradients so it just looks like one blurry white patch.
Please check out our website at ghostbrowser.com
We'd love the opportunity to bring someone on to work on design projects on a regular basis but that's not a requirement to submit a design.
Thank you so much, we're really looking forward to seeing your amazing designs! - Cat and Larry