Include text: I'm so humble it's crazy.
Brand and business: Funny t-shirts sold online similar to snorgtees.com.
Target audience: Men and women in their late teens and 20s.
Values: Irreverent, sarcastic.
Black on White and White on Black Deliverables:
1) Layered PSD
2) Font names
3) Stock photo sources
4) PNG, 300 DPI, RGB, transparent background
5) EPS, fully vectorized, all text outlined, spot colors only (see attachment below)
6) JPEG, 72 PPI, sRGB, 2048 x 2048 pixels, Quality 90