What is Natty Boh? National Bohemian is a Baltimore, Maryland-based
beer that has very long roots in the city. All the people in
know of Natty Boh, and passionately support the brand and buy the
beer. They go so far as to wear the logo on apparel.
I want to take the concept of the National Bohemian logo, the "Natty
Boh" man, and remove all copyrightable aspects of the full design,
make it into a new creation. I want the primary focus to be on the
mustache itself, and build a story around the stache. I want the
to be simple. It could incorporate the Maryland flag in the design
(like in the mustache, for example), the Baltimore City Skyline, or
the word "Boh", or "O Boy", or " "Live Pleasantly" (which are all
parts of their slogan). You can also write out the words in the shape
of the mustache if you want to get more creative. I want to see your
concepts of this!
I attached an example of the OBEY shirt, because we did a mock up
similar with a stache and the words "O BOY", which is a reference to
their slogan. This was one of our best sellers!
Any questions/comments I am happy to ask. Here's some reading material
about the brand for reference: