What industry do you think your business is most related to?
Tell us a bit about who you are and the people you reach
Our business sells t-shirts that address social issues and donate 100% of profits to community projects throughout the world.
We're named after the meerkat since it's known to be one of the most altruistic/general animals in the animal kingdom.
What inspires you and how do you envision the design for your business?
Through t-shirts, we are trying to address a couple of global issues: (1) investment in education and youth development and (2) health as a human right. We are looking for a shirt that is fun, funny, ironic but that also has a social message. It needs to be clever, witty, or maybe even angry (in a funny way). Threadless tees are a good example of the kinds of shirts we are looking for, since our target market is college kids.
Shirt could be text only, image only, or a combination of text and image. The shirt should be simple and ideally in one or two colors only.
The shirt is kind of like wearing your cause... wearing social activism. Hope this helps with your design. If you want more guidance, feel free to contact me.