cabadi got their new web page design by running a design contest:
DecisionBoundaries Website redesign
Check out cabadi's Web page design contest…
Accounting & Financial
DecisionBoundaries is a B2B financial consulting firm. It addresses complex financial challenges that may derive from major litigation, corporate financial distress, or inadequate financial modeling. DB has two major target audiences: 1) Top Lawyers at major law firms - (all over the world, except for Far East and Africa); and 2) Asset Managers (same geographic footprint) In turn, each of the above categories is sub-divided into sub-segments (e.g. lawyers: commercial litigation, white-collar defense, financial restructuring, etc.)
1) Modernize look-and-feel (I am told my website looks old-fashioned); 2) Make website more "airy" (I am told it looks too wordy and cramped); 3) Improve UX: the redesigned website should lead the prospect to a journey that is i) relevant to the prospect (e.g., a commercial litigator should read the Litigation Support subtab), and ii) inform the prospect about DB's strengths (e.g., make sure that the prospect reads my bio) The redesigned website should also contain an appropriate number of CTAs (schedule a consultation, subscribe to blog, etc.) and "mind tricks" to encourage response to the CTAs. Color scheme (Lufthansa palette) and logo remain the same. Imagery should be iconized.
The first page is the beginning of the visitor's journey. It should contain (in fewer words) what is currently contained in the Home, About, and Leadership tabs. It should also contain at least one, strategically located, CTA -- maybe more if it can be done in a subtle way. It may end with categories "Are you a: [Lawyer][Bank/Asset Manager] which would direct each visitor to the appropriate services category.
What to avoid
Color scheme remains the same. Logo remains the same.
My "brand" is 1) intellectual rigor, and 2) innovativeness (see, e.g. Insights and Thought Leadership sections of the current website). Those two pillars need to be maintained in the redesigned website but I am open to a more welcoming/empathetic/engaging tone.
$599 Bronze package
Every design category has flexible pricing for all budgets. Web page design starts at ¥64,499.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their web page design.
Designers across the globe delivered design magic.
cabadi collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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